2026 Toyota Tacoma Hybrid: More Torque Without the Diesel Fuel Bill

 

TL;DR: Looking for a truck with serious torque and 4WD capability without taking on today's high diesel fuel costs? The 2026 Toyota Tacoma i-FORCE MAX combines a 2.4-liter turbocharged engine with an electric motor to produce 326 horsepower and 465 lb.-ft. of torque, while achieving up to 23 MPG combined. For Seattle-area drivers, that's an appealing combination for commuting, towing, hauling and weekend trips into the Cascades or Olympic Peninsula. And because the Tacoma i-FORCE MAX is a gasoline hybrid—not a plug-in hybrid—you fuel it like a conventional vehicle. With Seattle-area diesel currently costing nearly $2 more per gallon than regular gasoline, the Tacoma hybrid gives Puget Sound truck shoppers another way to balance capability and fuel costs.

The Hybrid Truck for Seattle Drivers Who Still Need Truck Capability

For years, the conventional wisdom for drivers who needed serious truck capability was simple: buy a diesel.

Diesel engines have long been associated with strong low-end torque, towing capability and efficiency under heavy loads.

But today's truck buyer has another option.

The 2026 Toyota Tacoma i-FORCE MAX combines Toyota's turbocharged 2.4-liter four-cylinder engine with an electric motor and battery system to deliver 326 horsepower and 465 lb.-ft. of torque.

And here's the part that may get the attention of Seattle-area truck shoppers: you get that substantial torque output without filling the tank with diesel.

The i-FORCE MAX is a gas-electric hybrid powertrain, so there's no need to install a charger or change the way you fuel your truck. Toyota's hybrid system works automatically as you drive.

For drivers in Burien, Seattle, Renton, Kent, Tacoma and throughout Puget Sound, that can make the Tacoma hybrid an intriguing alternative to a diesel pickup.

Diesel Fuel Is Expensive in the Seattle Area Right Now

Fuel costs are an increasingly important part of the truck-buying equation.

As of September 28, 2026, AAA reports an average price of approximately $5.70 per gallon for regular gasoline and $7.54 per gallon for diesel in the Seattle-Bellevue-Everett metro area. That's a difference of about $1.84 per gallon.

Washington's overall averages show a similar gap, with regular gasoline around $5.53 per gallon and diesel around $7.42 per gallon.

For someone who drives a truck frequently, those differences can add up quickly.

That's one reason the Tacoma i-FORCE MAX deserves a closer look.

It doesn't eliminate fuel costs—it's still a gasoline-powered truck—but its hybrid powertrain combines strong performance with an EPA-estimated 23 MPG combined rating.

What Could the Fuel Difference Look Like?

Consider a simple illustration using today's Seattle-area fuel prices.

If you drove 15,000 miles per year and a vehicle averaged 23 MPG, you'd use approximately 652 gallons of fuel.

At today's Seattle-area average of $5.70 per gallon, that's approximately $3,717 in annual fuel costs.

The comparison isn't quite as simple for a diesel truck because diesel trucks vary considerably in fuel economy, and your actual mileage depends on your truck, load, towing, driving conditions and route.

But the price difference itself is significant: every 100 gallons of fuel purchased at today's Seattle-area averages represents roughly $184 more for diesel than regular gasoline.

Fuel prices will change, of course, so this shouldn't be viewed as a guarantee of future savings. But for truck shoppers looking at their ownership costs today, the price gap is worth considering.

The Tacoma Hybrid Isn't Just About Saving Fuel

The biggest misconception about hybrid trucks is that choosing a hybrid means giving up power.

The Tacoma i-FORCE MAX tells a different story.

Its 326 horsepower and 465 lb.-ft. of torque make it the most powerful powertrain offered on the Tacoma. Toyota says the electric motor's torque arrives at low engine speeds, helping provide strong response when accelerating and tackling demanding conditions.

That matters around the Pacific Northwest.

Think about pulling a boat out of the water at Lake Washington. Hauling a trailer toward the Cascades. Climbing a mountain pass. Merging onto I-5 with a loaded truck.

The hybrid system isn't simply there to improve efficiency. It's part of the Tacoma's performance equation.

How Does the Tacoma i-FORCE MAX Hybrid Work?

The Tacoma's hybrid system combines:

• A 2.4-liter turbocharged four-cylinder engine

• A 48-horsepower electric motor

• A 1.87-kWh nickel-metal hydride battery

• An eight-speed automatic transmission

• Up to 326 total system horsepower

• 465 lb.-ft. of torque

Toyota integrates the electric motor into the transmission, allowing the electric motor and gas engine to work together rather than treating the hybrid system as a separate add-on.

And you don't plug the Tacoma into a charger.

Like Toyota's other conventional hybrid vehicles, the system can recapture energy during deceleration and braking to help recharge its battery.

That means you can drive, refuel and maintain the truck much like a conventional gasoline-powered vehicle.

What Is the 2026 Tacoma Hybrid's MPG?

The 2026 Toyota Tacoma i-FORCE MAX can achieve up to 23 MPG combined, with specific configurations rated at 22 MPG city and 24 MPG highway, while the Limited i-FORCE MAX is rated at 23 MPG city and 24 MPG highway.

That's particularly notable because the Tacoma isn't a small economy vehicle.

It's a body-on-frame midsize pickup with available 4WD, substantial towing capability and serious off-road equipment.

For a Seattle-area driver who uses a truck as both a daily driver and an adventure vehicle, that combination can be compelling.

How Much Can the Tacoma Hybrid Tow?

The 2026 Tacoma can tow up to 6,500 pounds, depending on configuration.

That opens up plenty of possibilities for Pacific Northwest recreation:

• Boats

• Campers

• Utility trailers

• ATVs and recreational equipment

• Landscaping equipment

• Work trailers

• Outdoor gear

Toyota also offers available towing technology including a Trailer Back Up Guide with Straight Path Assist, a digital rearview mirror and trailer camera technology designed to improve visibility while towing.

So while the Tacoma is smaller than a full-size heavy-duty pickup, it can provide substantial capability for many everyday towing needs.

Why a Hybrid Tacoma Can Make Sense for Puget Sound

Seattle-area driving presents a unique combination of demands.

You may spend Monday through Friday commuting on I-5 or SR-509, then head east toward Snoqualmie Pass on Saturday morning.

You might use your truck for work during the week and load it with camping equipment for the Olympic Peninsula on the weekend.

Or you may need a pickup for hauling materials without wanting to drive a large full-size truck every day.

The Tacoma i-FORCE MAX is designed for exactly that kind of versatility.

For Seattle Commuting

The Tacoma's midsize dimensions can make it easier to live with than a full-size pickup in urban environments.

And the hybrid system means you're not choosing a truck solely for weekend adventures and then accepting an inefficient powertrain for the other 300 days of the year.

For Mountain Trips

The Cascades are right outside the Seattle metro area, and Tacoma drivers can find themselves climbing significant grades on trips toward Snoqualmie Pass, Stevens Pass or other mountain destinations.

The i-FORCE MAX's 465 lb.-ft. of torque provides strong pulling power, while available 4WD configurations add capability for appropriate off-road and low-traction conditions.

For Camping and Overlanding

The Tacoma has long been associated with outdoor adventure, and the i-FORCE MAX makes that capability available with the added benefits of Toyota's hybrid powertrain.

The Trailhunter grade takes that concept even further, adding equipment specifically designed for overlanding, including Old Man Emu suspension components, a high-mount air intake, 33-inch all-terrain tires and RIGID Industries lighting.

For Work

If you're a contractor, landscaper, tradesperson or property owner who needs a pickup but doesn't necessarily need a full-size truck, the Tacoma can offer a useful balance of size and capability.

And hybrid models include a standard 2,400-watt AC power supply in both the cabin and bed, giving you another way to use the truck at a jobsite or campsite.

Which Tacoma Trims Offer the i-FORCE MAX Hybrid?

For 2026, the i-FORCE MAX hybrid powertrain is available on:

• TRD Sport

• TRD Off-Road

• Limited

And it comes standard on:

• TRD Pro

• Trailhunter

Toyota lists the 2026 Tacoma TRD Sport i-FORCE MAX starting at $47,335 MSRP, while the TRD Off-Road i-FORCE MAX starts at $47,635. The Limited i-FORCE MAX starts at $56,895.

Actual pricing, availability and dealer-installed equipment can vary.

Tacoma Hybrid vs. Diesel: Which Makes Sense for You?

The Tacoma i-FORCE MAX isn't intended to replace every diesel truck.

If you regularly tow extremely heavy loads or need the capabilities of a full-size heavy-duty diesel pickup, a Tacoma may not be the appropriate vehicle.

But many truck buyers don't actually need a heavy-duty diesel.

And with diesel currently costing significantly more per gallon than regular gasoline in the Seattle area, the fuel source itself becomes another factor worth considering.

The important question isn't simply "Is a hybrid better than diesel?"

It's:

"What kind of truck do I actually need—and how much am I willing to spend every week to fuel it?"

Visit Burien Toyota to Experience the Tacoma i-FORCE MAX

If you're shopping for a hybrid truck near Seattle, Burien Toyota is located at 15025 First Avenue South in Burien, making it convenient for drivers from Seattle, West Seattle, Renton, Kent, Auburn, Tacoma and throughout South King County.

Burien Toyota currently offers 2026 Tacoma i-FORCE MAX models, including TRD Off-Road and Trailhunter configurations.

If you're considering a diesel truck but aren't thrilled about current fuel prices—or if you've simply never considered a hybrid pickup—come see what the Tacoma i-FORCE MAX can do.

You can compare Tacoma configurations, explore the hybrid system and take a test drive to see how the truck feels on the road.

Stop by Burien Toyota to take a Toyota Tacoma for a test drive today!

Frequently Asked Questions About the Toyota Tacoma Hybrid

Is the Toyota Tacoma a hybrid truck?

Yes. The 2026 Toyota Tacoma is available with Toyota's i-FORCE MAX hybrid powertrain, which combines a 2.4-liter turbocharged engine with an electric motor and battery system.

How much horsepower does the Tacoma i-FORCE MAX have?

The 2026 Tacoma i-FORCE MAX produces up to 326 horsepower and 465 lb.-ft. of torque.

What is the MPG of the 2026 Toyota Tacoma Hybrid?

The 2026 Tacoma i-FORCE MAX achieves up to 23 MPG combined, with several configurations rated at 22 MPG city and 24 MPG highway.

Does the Tacoma Hybrid use diesel?

No. The Tacoma i-FORCE MAX is a gas-electric hybrid and uses gasoline rather than diesel fuel.

Does the Toyota Tacoma Hybrid need to be plugged in?

No. The Tacoma i-FORCE MAX is not a plug-in hybrid. Its hybrid battery is recharged through the vehicle's hybrid system, including energy recovered during deceleration and braking.

How much can a 2026 Tacoma tow?

The 2026 Toyota Tacoma has a maximum towing capacity of 6,500 pounds, depending on configuration.

Is the Tacoma Hybrid good for mountain driving?

The Tacoma i-FORCE MAX offers substantial torque and is available with 4WD on applicable configurations, making it an option for drivers who regularly travel in mountainous areas. Drivers should always equip their vehicle appropriately for current road and weather conditions.

How much more expensive is diesel than gasoline in Seattle?

As of September 28, 2026, AAA reports average prices of approximately $7.54 per gallon for diesel and $5.70 for regular gasoline in the Seattle-Bellevue-Everett metro area—a difference of roughly $1.84 per gallon. Prices fluctuate, so current prices should be checked when making a purchase decision.

Can the Tacoma Hybrid tow a boat or camper?

Yes. Depending on configuration, the 2026 Tacoma can tow up to 6,500 pounds. Always verify the specific Tacoma's towing capacity and the loaded weight of your trailer before towing.

Where can I buy a Toyota Tacoma Hybrid near Seattle?

Burien Toyota is located at 15025 First Avenue South in Burien, Washington, and serves Seattle, West Seattle, Renton, Kent, Auburn, Tacoma and surrounding Puget Sound communities. The dealership currently lists 2026 Tacoma i-FORCE MAX models in its inventory.

Meet the 2027 Toyota C-HR: A Sporty, Stylish Electric SUV for Seattle Drivers

 

TL;DR: 

The 2027 Toyota C-HR brings all-electric performance, standard all-wheel drive and a sporty coupe-inspired design to Toyota's compact SUV lineup. With 338 total system horsepower, a 4.9-second 0–60 mph time and an EPA-estimated range of up to 287 miles, the C-HR is designed for drivers who want an EV that is fun to drive without moving into a larger SUV. For Seattle and Puget Sound drivers, standard AWD, rain-sensing wipers, heated front seats and steering wheel, NACS charging capability and a compact SUV footprint make the C-HR an intriguing option for everything from the daily commute to weekend trips around Western Washington. The 2027 C-HR is expected to begin arriving at Toyota dealerships in September 2026.

A New Kind of Compact Electric SUV Is Coming to Seattle

If you're shopping for an electric vehicle around Seattle, you have probably noticed that many EVs are getting bigger, more expensive and increasingly SUV-like.

The 2027 Toyota C-HR takes a different approach.

Toyota's reinvented C-HR combines the practicality of a compact SUV with a sporty, coupe-inspired design and an all-electric powertrain. For drivers navigating Seattle streets, neighborhood parking and Puget Sound commutes, the result is an EV designed to provide everyday utility without requiring a full-size footprint.

And there's plenty of performance packed into that compact package.

The 2027 C-HR produces 338 total system horsepower, uses a dual-motor electric powertrain and comes standard with all-wheel drive. Toyota estimates a 0–60 mph time of just 4.9 seconds.

Standard AWD for Pacific Northwest Roads

For Seattle-area drivers, all-wheel drive can be more than a performance feature.

The 2027 Toyota C-HR comes standard with electronic all-wheel drive, giving drivers added traction for changing road conditions. That can be particularly appealing for Puget Sound residents who regularly travel beyond Seattle to places such as the Eastside, Snoqualmie Pass, the Olympic Peninsula or the Cascade foothills.

Of course, AWD doesn't eliminate the need to drive according to road and weather conditions. But having AWD as standard equipment gives the C-HR an appealing combination of everyday practicality and performance.

The C-HR also includes rain-sensing wipers, heated front seats and a heated steering wheel on the SE grade—features that can make a difference during the cooler, wetter months of a Pacific Northwest commute.

How Far Can the 2027 Toyota C-HR Go on a Charge?

For many Seattle EV shoppers, range is one of the first questions to consider.

The 2027 Toyota C-HR SE has an EPA-estimated range rating of 287 miles, while the XSE has an EPA-estimated range rating of 273 miles. Actual range can vary based on factors including speed, temperature, accessory use, driving conditions and charging habits.

That range could make the C-HR a practical fit for a wide variety of Puget Sound driving.

Think:

• Commuting between Seattle and surrounding communities

• Running errands around Burien, Renton, Kent and the greater Seattle area

• Visiting friends and family across the Puget Sound region

• Weekend trips toward the mountains or the coast

• Everyday school, work and household driving

For EV shoppers who primarily charge at home, the ability to start the day with a full battery can make an electric vehicle particularly convenient for everyday driving.

NACS Charging Adds Flexibility

Charging infrastructure is another important consideration when choosing an EV.

The 2027 C-HR features a North American Charging Standard (NACS) charge port, giving owners access to thousands of charging stations nationwide, including the Tesla Supercharger Network. Toyota also says the C-HR is compatible with most public chargers, with separate adapters available for CCS and J1772 charging.

For Puget Sound drivers, that flexibility can be useful whether you're charging at home, at work or while traveling.

The C-HR also features battery preconditioning, which is designed to bring the battery to an optimal temperature for DC fast charging. Toyota estimates that charging from 10% to 80% can take around 30 minutes under ideal conditions, although charging times can vary based on weather and other factors.

That's worth keeping in mind for Seattle drivers planning longer trips where a quick charging stop can be part of the journey.

Designed for City Driving—and Weekend Getaways

Seattle drivers need vehicles that can do more than commute.

The C-HR's compact proportions and SUV design make it well suited to everyday urban driving, while its available cargo space adds flexibility when it's time to leave the city.

With the rear seats folded flat, the 2027 C-HR offers up to 59.5 cubic feet of rear cargo space. Behind the rear seats, Toyota lists 25.3 cubic feet of cargo space.

That means you can have a vehicle that's relatively easy to maneuver around town while still having room for groceries, luggage, outdoor gear and other everyday necessities.

For Puget Sound residents, that's an appealing combination.

Technology Built Around Your Daily Drive

The 2027 C-HR doesn't just use electricity for propulsion. Toyota has also packed the cabin with connected technology.

Every C-HR features a 14-inch Toyota Audio Multimedia touchscreen with wireless Apple CarPlay and Android Auto compatibility. Two wireless Qi phone chargers and four USB-C ports are also standard.

The XSE adds features including:

• SofTex and synthetic suede-trimmed seats

• 8-way power passenger seat

• Driver memory seat

• Traffic Jam Assist

• Lane Change Assist

• Panoramic View Monitor

An available JBL premium audio system with nine speakers is also offered on the XSE.

For drivers spending time in Seattle traffic, technology like Traffic Jam Assist and a panoramic camera system can make the daily driving experience more convenient.

Toyota Safety Sense 3.0 Comes Standard

Safety is another important consideration for Seattle-area drivers navigating busy streets, highways and congested commuting routes.

Both C-HR grades come standard with **Toyota Safety Sense 3

Stop by Toyota of Burien to see if the all-new 2027 C-HR is the electric compact SUV for you!

How Toyota Designs Genuine Accessories to Customize Your Vehicle

 

TL;DR

• Toyota's Service Parts and Accessories Department (SPAD) develops genuine Toyota and Lexus accessories designed to personalize vehicles while maintaining Toyota's standards for quality and durability.
• Available accessories range from wheels, suspension upgrades and performance parts to roof racks, cargo organizers, floor mats, lighting and protective equipment.
• Toyota engineers develop accessories with specific goals in mind, including style, utility, protection, convenience, performance and driving enjoyment.
• Growing interest in vehicle customization, overlanding and high-performance trucks and SUVs is driving demand for more accessory options.
• Toyota's engineers work across multiple disciplines to ensure accessories function as part of the vehicle's overall design—not simply as aftermarket add-ons.
• Wheels and suspension components, for example, must be engineered to work together to support traction, ride comfort and vehicle control.
• Toyota's accessory development process involves research, computer-aided design (CAD), fit checks, testing and on-vehicle evaluations.
• The result is a growing selection of genuine accessories that allow Toyota owners to make their vehicles uniquely their own while maintaining Toyota's focus on engineering and quality.

Toyota Accessories Are Designed With the Whole Vehicle in Mind

For many Toyota owners, purchasing a new vehicle is only the beginning. Accessories can help transform a vehicle to better fit a driver's lifestyle, whether that means adding cargo capacity for a road trip, improving off-road capability, upgrading the appearance or creating a more personalized driving experience.

At Toyota's Service Parts and Accessories Department (SPAD) in Plano, Texas, engineers develop a wide variety of genuine accessories for Toyota and Lexus vehicles. These products are designed to enhance the ownership experience while maintaining the quality, durability and customer-focused engineering associated with the Toyota brand.

The selection can include everything from Toyota accessory wheels and suspension upgrades to roof racks, cargo organizers, floor mats, coolers, illuminated door sills, auxiliary light bars and fog lights.

What Are Genuine Toyota Accessories?

Genuine Toyota accessories are components developed specifically for Toyota and Lexus vehicles through Toyota's accessory development organization.

That distinction matters because an accessory can affect more than appearance. Wheels, suspension components, tires, exhaust systems, intakes and underbody protection can all influence how a vehicle performs and feels on the road.

Toyota's SPAD teams bring together engineering, program management, quality, creativity and vehicle customization expertise to develop accessories that work with the broader vehicle system.

For Toyota owners considering vehicle customization, that means accessories can be selected with the vehicle's intended use and overall engineering in mind.

The Growing Popularity of Toyota Vehicle Customization

Vehicle customization has become increasingly popular, particularly among owners of body-on-frame trucks and SUVs.

According to Toyota senior engineering manager Jakin Wilson, demand for high-performance accessories has remained steady or increased, with the growth of the overland customization scene contributing to interest in accessorizing vehicles.

That trend has helped drive Toyota's efforts to expand its customization options, including its line of styling-focused accessory wheels.

For drivers, customization can serve many purposes. Some owners want to personalize the appearance of their Toyota, while others are looking for additional utility or equipment for outdoor adventures, hauling, travel and off-road use.

Toyota Wheels Are More Than a Styling Upgrade

Wheels are one of the most noticeable ways to change the appearance of a vehicle, but Toyota engineers emphasize that wheel design also has important functional considerations.

Toyota senior engineer Alberto Echazabal explains that wheel weight can affect the vehicle's suspension. If a wheel is too heavy and isn't properly matched with suspension damping, it can contribute to reduced traction, decreased ride comfort and poorer body control.

That's why wheel and suspension development needs to happen as a coordinated process.

Rather than treating individual components as isolated upgrades, Toyota's engineers consider how wheels, suspension and other systems work together to achieve the desired vehicle characteristics.

How Toyota Develops Performance and Off-Road Accessories

Developing a new Toyota accessory involves significantly more than creating a design that looks good.

Engineers may conduct vehicle studies, computer-aided design (CAD), physical fit checks and on-vehicle evaluations throughout the development process.

Other accessory development responsibilities can include:

• Proposing new accessories
• Evaluating design choices
• Studying customer needs and market trends
• Developing implementation strategies
• Testing components
• Coordinating with other Toyota engineering teams
• Improving development processes

This collaborative approach is particularly important for performance and off-road accessories, where multiple vehicle systems can influence one another.

Collaboration Helps Create Better Toyota Accessories

One of the advantages of Toyota's SPAD structure is that engineers specializing in different areas can work together.

Development engineering manager Jack Ferguson points to Toyota's TRD Pro vehicles as an example. The teams were able to coordinate suspension tuning with upcoming wheel styling changes, allowing the two areas to work together rather than being developed independently.

This type of collaboration can be especially important when developing accessories for trucks and SUVs intended for demanding environments.

The goal is to ensure that individual accessories contribute to the vehicle as a complete system.

Toyota Accessories Reflect Customer Demand

Toyota's accessory engineers say customer interest is an important part of determining where the accessory business is headed.

Principal engineer Jacob Herget notes that accessories have become an increasingly important consideration for some customers when choosing a vehicle, creating continued demand for new and more exciting customization options.

That includes accessories designed around different lifestyles and driving interests.

For example, Toyota owners may be interested in:

• Off-road accessories for outdoor adventures
• Wheels and tires for a personalized appearance and driving experience
• Suspension upgrades for specific vehicle applications
• Roof racks and cargo accessories for travel and recreation
• Underbody protection for additional off-road equipment
• Lighting accessories for added functionality and style
• Floor mats and interior accessories for convenience and protection
• Performance accessories for drivers looking for a more engaging experience

The broad range of available accessories means customization doesn't have to follow a single formula.

From Toyota Engineering to the Road

For the engineers who develop these products, seeing an accessory-equipped vehicle on the road is one of the most rewarding parts of the process.

Toyota's accessory teams include engineers with experience across Toyota's research and development operations and other areas of the automotive industry. Some have also worked internationally, bringing additional perspectives to the development process.

That experience can help Toyota continue developing accessories that respond to both customer preferences and changing automotive trends.

As Wilson puts it, the people developing these components are themselves automotive enthusiasts—and they are creating parts for other enthusiasts.

Personalize Your Toyota at Toyota of Burien

Whether you're interested in improving your Toyota's appearance, adding functionality for your next road trip or preparing a truck or SUV for outdoor adventures, the right accessories can help make your vehicle better suited to your lifestyle.

From Toyota wheels and performance accessories to cargo, protection and convenience upgrades, today's Toyota accessory options provide plenty of ways to personalize your vehicle.

If you're considering a new Toyota in the Burien, Seattle or greater Puget Sound area, talk with the team at Toyota of Burien about your vehicle, driving needs and available accessory options.

Frequently Asked Questions About Toyota Accessories

What are genuine Toyota accessories?

Genuine Toyota accessories are vehicle accessories developed through Toyota's Service Parts and Accessories Department (SPAD). They are designed to personalize Toyota and Lexus vehicles while maintaining Toyota's focus on quality, durability and customer-focused engineering.

What types of Toyota accessories are available?

Toyota accessories can include wheels, suspension upgrades, performance components, roof racks, cargo organizers, floor mats, coolers, illuminated door sills, auxiliary light bars, fog lights and underbody protection.

Can Toyota accessories improve vehicle performance?

Some accessories are specifically designed to influence vehicle performance, handling or driving dynamics. Wheels, suspension components, tires and other performance-focused parts can affect how a vehicle feels and performs, which is why Toyota engineers consider how these components work together.

Why are Toyota wheels important beyond appearance?

Wheel design can affect factors such as weight, suspension behavior, traction, ride comfort and body control. Toyota engineers evaluate wheels as part of the overall vehicle system rather than treating them strictly as a styling component.

Are Toyota accessories useful for off-road vehicles?

Yes. Toyota's accessory teams develop products for a variety of applications, including trucks and SUVs used for off-road and overland customization. Accessories can include wheels, tires, suspension components, underbody protection and other equipment.

Can I customize a Toyota SUV or truck?

Yes. Toyota offers a range of accessories that can help owners personalize the appearance, utility and driving experience of their vehicles. The available options vary by vehicle and application.

How does Toyota test its accessories?

Toyota's accessory development process can include vehicle studies, CAD design, physical fit checks and on-vehicle evaluations, along with research, testing and collaboration between different engineering teams.

Why choose genuine Toyota accessories?

Toyota's accessory development teams design products with Toyota and Lexus vehicles in mind. The goal is to provide customization while maintaining the brand's standards for quality, durability and engineering.

Where can I learn more about Toyota accessories in the Burien area?

Toyota of Burien can help you explore Toyota vehicles and discuss accessory options based on your vehicle, lifestyle and driving needs.

The 2027 Toyota Corolla Celebrates 60 Years With a Limited Anniversary Edition

 

Six decades of reliability, efficiency and everyday value come together in the new 2027 Toyota Corolla

TL;DR

• Toyota Corolla celebrates 60 years with a limited 2027 60th Anniversary Special Edition.

• Only 2,500 Anniversary Edition Corollas will be sold in the U.S.

• The Special Edition is based on the sporty and efficient Corolla SE Hybrid.

• It features exclusive 18-inch machined black-finished alloy wheels, 60th Anniversary badging and Black/Red sport fabric seats.

• Supersonic Red is an exclusive exterior color for the Anniversary Edition.

• The 2027 Corolla lineup includes both gas and hybrid models, with available all-wheel drive on select hybrids.

• The standard Corolla LE starts at $23,325 MSRP, excluding dealer processing and handling.

• The regular 2027 Corolla is expected at Toyota dealerships in fall 2026, while the 60th Anniversary Special Edition arrives in early 2027.

• For Seattle-area drivers, the Corolla remains an appealing combination of fuel efficiency, technology, safety, practicality and value.

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60 Years of the Toyota Corolla: A Small Car With a Big Legacy

Some vehicles become popular for a few years. Others become part of automotive history.

The Toyota Corolla is firmly in the second category.

First introduced in Japan in 1966, the Corolla has spent the past six decades evolving alongside the people who drive it. It helped introduce Toyota to millions of drivers around the world and has become one of the most recognizable names in the automotive industry.

Now, Toyota is celebrating that history with the 2027 Toyota Corolla 60th Anniversary Special Edition.

Limited to just 2,500 vehicles in the United States, the special edition combines the Corolla's long-standing reputation for efficiency and practicality with sportier styling, exclusive design details and Toyota's latest hybrid technology.

For drivers in Seattle, Burien, Renton, Kent, Auburn and throughout the Puget Sound, it's an especially interesting milestone because the qualities that helped make Corolla successful for six decades—efficiency, dependability and everyday usability—continue to matter.

Why Does the Toyota Corolla's 60-Year History Matter?

A 60th anniversary isn't just an excuse for a special badge.

The Corolla's longevity says something about the vehicle itself.

Over six decades, drivers' expectations have changed dramatically. Cars have become safer, more connected and more efficient. Hybrid technology has gone from something unusual to an increasingly common choice for commuters. Infotainment systems have replaced many traditional controls, while advanced driver-assistance technology has become an important part of everyday driving.

The Corolla has evolved with those changes without losing sight of its original mission: provide practical transportation that people can depend on.

That's one reason the Corolla remains relevant for a new generation of drivers.

The 2027 Toyota Corolla 60th Anniversary Special Edition

The 60th Anniversary Special Edition is a limited-production version of the Corolla SE Hybrid.

Toyota is limiting production to 2,500 examples for the U.S. market, making this a considerably rarer Corolla than the standard production models.

The Special Edition includes:

• 1.8-liter Toyota Hybrid System 5 powertrain

• Sporty SE Hybrid foundation

• Exclusive 60th Anniversary exterior badging

• 18-inch machined, black-finished alloy wheels

• Black and Red Sport fabric seats

• 10.5-inch Toyota Audio Multimedia touchscreen

• 60th Anniversary door sills

• 60th Anniversary floor mats

• Available Supersonic Red exterior paint

• Ice Cap exterior paint option

The result is a Corolla that maintains the efficiency people expect from a hybrid while adding a more distinctive, athletic appearance.

When Will the 2027 Toyota Corolla Be Available?

The 2027 Toyota Corolla is expected to arrive at Toyota dealerships in fall 2026.

The 60th Anniversary Special Edition will follow in early 2027.

Toyota has announced a starting MSRP of $23,325 for the 2027 Corolla LE, excluding dealer processing and handling. Pricing for the 60th Anniversary Special Edition will be announced at a later date.

For Seattle-area shoppers considering a new compact car, that gives buyers several options depending on whether they prioritize affordability, hybrid efficiency, all-wheel drive, sportier styling or premium features.

The Right 2027 Toyota Corolla for You

One of the Corolla's strengths is that Toyota doesn't treat every driver the same.

The 2027 lineup includes both gas-powered and hybrid models, allowing shoppers to choose the combination of efficiency, performance and features that best fits their lifestyle.

Corolla LE

The LE is designed for drivers who want an affordable, comfortable and efficient daily driver.

It's a particularly good fit for:

• Commuters

• First-time new-car buyers

• Students and young professionals

• Drivers who prioritize fuel economy

• Families looking for an affordable second vehicle

The gas-powered Corolla LE has a manufacturer-estimated 32 city/41 highway/35 combined MPG.

Corolla SE

The SE adds a sportier personality with athletic exterior styling and larger alloy wheels.

It's a good choice for drivers who want the practicality of a Corolla but don't want a vehicle that feels purely utilitarian.

Corolla XSE

The XSE moves the Corolla further toward the premium end of the lineup, adding features such as upgraded seating, a larger digital gauge cluster and additional comfort and technology features.

Corolla Hybrid

For drivers who spend a lot of time commuting around Seattle-area traffic, the Corolla Hybrid can be particularly compelling.

The Hybrid LE and Hybrid XLE have a manufacturer-estimated 53 city/46 highway/50 combined MPG.

Hybrid LE and Hybrid SE models can also be equipped with Electronic On-Demand All-Wheel Drive, which can be an appealing option for Puget Sound drivers who want additional traction.

Corolla 60th Anniversary Special Edition

And then there's the limited edition.

For drivers who want something more distinctive—and like the idea of owning a small piece of Corolla history—the 60th Anniversary Special Edition combines the SE Hybrid's efficiency with exclusive styling and commemorative details.

Why the Corolla Hybrid Makes Sense for Seattle-Area Drivers

Seattle-area driving can mean a lot of different things.

It can mean commuting through I-5 traffic, navigating city streets, crossing the Eastside or heading north toward Everett. It can also mean weekend trips toward the mountains, coast or other parts of the Pacific Northwest.

Fuel efficiency matters when you're spending that much time behind the wheel.

The Corolla Hybrid's manufacturer-estimated 50 combined MPG for Hybrid LE and Hybrid XLE models can help reduce the number of trips to the gas station compared with many conventional vehicles.

And unlike a vehicle designed exclusively around efficiency, Corolla Hybrid models are engineered to provide a smooth, responsive driving experience.

For drivers who want to spend less on fuel without moving into a larger SUV or fully electric vehicle, the Corolla Hybrid is worth considering.

Available All-Wheel Drive Adds Confidence for the Pacific Northwest

Snow isn't an everyday occurrence in Seattle, but Washington drivers know that weather and road conditions can change quickly.

Toyota offers Electronic On-Demand All-Wheel Drive on Corolla Hybrid LE and Hybrid SE grades.

That gives drivers another option when shopping for a compact car that can handle changing conditions.

It's also useful for people who regularly head out of the city for hiking, skiing, camping or other outdoor activities.

The Corolla may be a compact sedan, but that doesn't mean it has to be limited to city driving.

A Sportier Corolla for 2027

The Corolla has always been practical, but Toyota hasn't forgotten that cars should be fun to drive.

The 2027 lineup continues to offer distinct personalities across its grades.

Sport grades feature:

• Sport mesh gloss-black grille

• Rear sport diffuser

• 18-inch alloy wheels

• Available two-tone exterior styling

The XSE also offers paddle shifters and selectable driving modes, including NORMAL, ECO and SPORT.

For the 60th Anniversary Special Edition, Toyota takes that sporty approach a step further with its exclusive 18-inch machined, black-finished wheels and Supersonic Red exterior option.

Technology Is Standard Across the Corolla Lineup

The Corolla's evolution over 60 years isn't just about engines and styling.

Technology has become a major part of the ownership experience.

The 2027 Corolla comes standard with:

• Toyota Safety Sense 3.0

• Wireless Apple CarPlay®

• Wireless Android Auto™

• Toyota Audio Multimedia

• 8-inch touchscreen

• 7-inch fully digital gauge cluster

• Blind Spot Monitor with Rear Cross-Traffic Alert

Higher grades can add:

• 10.5-inch touchscreen

• 12.3-inch digital gauge cluster

• JBL® Premium Audio

• Wireless charging

• Power tilt/slide moonroof

The 60th Anniversary Special Edition includes the larger 10.5-inch Toyota Audio Multimedia system as standard.

Toyota Safety Sense 3.0 Comes Standard

Safety is another area where the Corolla's evolution is easy to see.

Every 2027 Corolla comes standard with Toyota Safety Sense 3.0, which includes:

• Pre-Collision System with Pedestrian Detection

• Full-Speed Range Dynamic Radar Cruise

• Lane Departure Alert

• Lane Tracing Assist

• Road Sign Assist

• Automatic High Beams

• Proactive Driving Assist

Come take this all-time favorite and all-new car for a test drive at Toyota of Burien today!

Toyota and 3x Latin Grammy-nominated Artist, Álvaro Díaz, Partner to Celebrate Music and Culture

Exclusive artwork inspired by Díaz’s OMAKASE album and a special Toyota Music Den performance at Lollapalooza bring fans closer to the artist’s creative journey

TLDR

• Toyota is partnering with Latin Grammy-nominated Puerto Rican artist Álvaro Díaz to celebrate music discovery, culture, and fan engagement.

• The collaboration is inspired by Díaz's hit album OMAKASE, which blends Japanese and Puerto Rican influences and has surpassed 200 million global streams.

• Two artists—Shingo Yamazaki and Bikismo—created a limited-edition four-poster series inspired by the album's music and aesthetic.

• Fans can receive exclusive posters during Díaz's Toyota Music Den performance at Lollapalooza, with additional opportunities through Toyota Latino's social channels.

• The partnership continues Toyota's commitment to supporting artists and connecting fans with music through unique experiences.

• Toyota previously showcased OMAKASE at Sueños Music Festival and will feature Díaz in an upcoming Sounds of the Road series with SiriusXM.

• More information and behind-the-scenes content are available on Toyota Latino's music platform and social channels.

Toyota is partnering with 3x Latin Grammy-nominated Puerto Rican artist Álvaro Díaz to celebrate music discovery, cultural connections and fan engagement through a series of exclusive artwork inspired by his latest album, OMAKASE. The collaboration brings together Toyota’s Japanese heritage and Díaz’s creative vision, which blends Japanese and Puerto Rican influences throughout the album.

Conceived as a curated experience inspired by the Japanese dining tradition in which a chef guides guests through a personalized journey, OMAKASE explores the intersection of cultures, creativity and discovery. It debuted at No. 1 on Spotify’s Top Albums Debut Global chart and reached No. 1 in over 16 countries on Apple Music. To date, it has surpassed 200 million global streams. The album’s themes made Toyota a natural partner to help connect fans with Díaz’s music and artistic journey.

“At Toyota, we’re passionate about helping fans discover the artists and cultural movements shaping what’s next in music,” said Paul Doleshal, general manager, motorsports and sponsorships, Toyota. “We’re thrilled to work with Álvaro Díaz, whose creativity, ambition and originality make him an exciting partner. From exclusive artwork collaborations to his upcoming performance at the Toyota Music Den during Lollapalooza, we’re proud to create experiences that bring fans closer to the artists they love while helping drive music discovery forward.”

As part of the partnership, Toyota and Díaz collaborated with two distinctive artists to create a series of limited-edition posters inspired by the OMAKASE tracklist and aesthetic. Drawing from both Japanese and Puerto Rican artistic traditions, the collection features work from Shingo Yamazaki, a Japanese Korean American oil painter whose pieces explore identity, home and nostalgia, and Bikismo, the legendary Puerto Rican graffiti artist and muralist known for his vibrant, hyper-realistic metallic style. Together, the artwork celebrates the cultural fusion at the heart of the album and the partnership.

Fans will have an opportunity to receive a limited-edition poster during Díaz’s special performance at the Toyota Music Den stage at Lollapalooza. The four-poster series brings the creative world of OMAKASE to life through a vibrant, street-style fusion of Latino and Japanese culture. Fans nationwide will also have opportunities to access the artwork through Toyota Latino social channels.

The collaboration builds on Toyota’s commitment to supporting artists through unique music experiences that bring fans closer to the people shaping today’s music landscape. Earlier this year, Toyota introduced OMAKASE to fans during a listening experience at Sueños Music Festival, also in Chicago, and will continue the partnership through additional projects, including Sounds of the Road, presented by Toyota and SiriusXM. This exclusive performance and interview series features emerging and established artists, and Álvaro’s episode will launch later this year in Spanish.

The collaboration between Toyota and established artist, Álvaro Díaz, builds on the brand’s commitment to supporting artists through unique music experiences that bring fans closer to performers shaping today’s music landscape.

For more information on the partnership and videos on the creative process behind the posters, visit www.toyota.com/espanol/music/ and follow Toyota Latino on social media.

2027 Toyota Prius: Designed to Stand Out, Built on Hybrid Innovation

 

• New Black Exterior Color Available: Inked
• Impressive Fuel Economy with an EPA-Estimated 55 MPG Combined Rating on the LE Grade
• The 2027 Toyota Prius Is Expected to Arrive at Toyota Dealerships This Summer
• Manufacturer’s Suggested Retail Price, Excluding Dealer Processing and Handling, Starts at $28,755

The 2027 Toyota Prius continues to redefine what drivers expect from a hybrid, pairing eye-catching design, advanced technology and exceptional efficiency with enhancements that build on its everyday appeal.

Building on more than 26 years of hybrid leadership, Prius delivers the smart features, impressive fuel economy and engaging performance that customers have come to expect. For 2027, Prius adds Dual-Zone HVAC, giving the driver and front passenger the ability to set their own preferred temperatures for a more personalized cabin experience.

Exterior color options include Cutting Edge, Guardian Gray, Reservoir Blue, Inked (new for 2027) and Nightshade-exclusive Karashi. Premium paint color options include Supersonic Red and Wind Chill Pearl.

Powertrain and Performance

Available in LE, XLE, Nightshade and Limited grades, the 2027 Prius is powered by the fifth-generation Toyota Hybrid System (THS 5). By pairing a 2.0-liter, 4-cylinder DOHC engine with responsive electric motors, the Prius delivers an engaging driving experience alongside remarkable efficiency:

• Front-Wheel Drive (FWD): 194 net-combined horsepower, an estimated 0-60 mph time of 7.2 seconds and an EPA-estimated 55 MPG combined rating in the LE grade.
• All-Wheel Drive (AWD): 196 net-combined horsepower, an estimated 0-60 mph time of 7.0 seconds and an EPA-estimated 53 MPG combined rating in the LE AWD grade.

Fifth-Generation Toyota Hybrid System (THS 5)
The THS 5 utilizes a 2.0L gas engine and two motor-generators through a continuously variable transmission to efficiently charge a lithium-ion battery. Efficiency is further maximized by an Electronically Controlled Brake system that seamlessly coordinates regenerative and hydraulic braking to recover electrical energy.

For short distances at low speeds, such as in parking garages, a selectable EV Mode allows pure electric operation and includes a Vehicle Proximity Notification system to alert pedestrians.

Electronic On-Demand All-Wheel Drive
On AWD-equipped models, the Electronic On-Demand system employs a separate, rear-mounted Interior Permanent Magnet (IPM) electric motor.

Using data from wheel-speed and G-force sensors, the system seamlessly distributes power to the rear wheels when needed. This compact design helps reduce front-wheel slip during acceleration, enhances cornering agility by minimizing understeer and provides added traction on slippery surfaces.

Selectable Drive Modes
With the push of a button, the 2027 Prius allows drivers to tailor their experience:

• NORMAL: Maintains an ideal balance of fuel economy and acceleration.
• ECO: Improves hybrid system efficiency by moderating power in response to accelerator pedal input.
• SPORT: Enhances dynamic performance and throttle response.

Intuitive Multimedia and Connectivity

The 2027 Toyota Prius is equipped with an 8-inch Toyota Audio Multimedia screen on the LE, XLE and Nightshade grades, while a 12.3-inch display is standard on the Limited grade and available on Nightshade.

The Toyota Audio Multimedia system gives drivers the opportunity to access a wide range of connectivity and convenience features, including Over-the-Air (OTA) updates.

The LE, XLE and Nightshade grades come standard with a six-speaker audio system. For a premium listening experience, the Limited grade upgrades to an eight-speaker JBL® Premium Audio system featuring Clari-Fi® technology, which restores rich sound quality to compressed digital music formats.

Five-year trials of Connected Services are included for Safety Connect*, Service Connect* and Remote Connect*, as well as a 30-day/3 GB Wi-Fi Connect* trial. Additional services, such as Drive Connect*, may be available depending on grade. Visit Toyota Connected Services to learn more.

*4G Network-dependent

Features by Grade 
The 2027 Toyota Prius will be available in four grades. Standard features across all grades include Wireless Apple CarPlay and Android Auto™ compatibility, 7-inch digital gauge cluster and Toyota Safety Sense 3.0.

Key LE grade features include:

• 17-inch alloy wheels with wheel covers
• 6-way adjustable fabric-trimmed front seats in black or grey
• SofTex®-trimmed steering wheel
• Dual-zone HVAC
• Six USB-C ports
• Electronic Parking Brake
• Toyota Audio Multimedia with an 8-inch touchscreen

The XLE grade includes everything on the LE grade plus:

• 19-inch alloy wheels
• 8-way adjustable SofTex®-trimmed front seats
• SofTex®-trimmed heated tilt/telescopic steering wheel
• Heated front seats
• Qi-compatible wireless charger
• Rain-sensing windshield wipers

Based on the XLE grade, the Nightshade grade has the following unique features:

• 19-inch alloy wheels with black finish
• Black bumper trim
• Black shark fin antenna
• Blackout badging
• Black doorsills
• Black 8-way adjustable SofTex®-trimmed front seats with grey stitching
• Carbon fiber detail on the dashboard

The Limited grade includes everything on the XLE grade plus:

• Power liftback
• Driver’s seat with memory function
• Heated and ventilated front seats
• 8-speaker JBL® Premium Audio
• Toyota Audio Multimedia with a 12.3-inch touchscreen

The Limited grade also has an available Limited Premium Package that comes with Advanced Park and a Panoramic View Monitor.

Safety and Convenience
The Toyota Prius comes standard with Toyota Safety Sense 3.0. The suite includes:

• Pre-Collision System with Pedestrian Detection
• Full-Speed Range Dynamic Radar Cruise Control
• Lane Departure Alert with Steering Assist
• Lane Tracing Assist
• Road Sign Assist
• Automatic High Beams
• Proactive Driving Assist

Additional standard features include:

• Blind Spot Monitor with Rear Cross-Traffic Alert
• Safe Exit Alert

For complete details on Toyota Safety Sense 3.0, please visit Toyota.com/safety-sense.

The 2027 Toyota Prius is built at the Tsutsumi Plant in Japan.

Pricing**

Model #	Grade	Base MSRP
1223	Prius LE	$28,755
1225	Prius XLE	$32,200
1216	Prius Nightshade	$33,005
1227	Prius Limited	$35,770
1263	Prius LE AWD	$30,155
1265	Prius XLE AWD	$33,600
1266	Prius Nightshade AWD	$34,405
1268	Prius Limited AWD	$37,170

**MSRP Excludes Dealer Processing and Handling fee of $1,295. All prices are subject to change.

Limited Warranty and ToyotaCare
Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and corrosion with no mileage limitation.

The Toyota Prius also comes standard with ToyotaCare, a maintenance plan that covers normal factory-scheduled service for one year or 10,000 miles, whichever comes first, and 24-hour roadside assistance for two years, unlimited mileage.

Built to Last: Documentary Shows How Toyota Became One of America's Most Trusted Brands

 

A new documentary explores Toyota's nearly 70-year journey in the U.S.—from dependable vehicles to the future of hybrid, electric, and hydrogen mobility

The Toyota brand is known for its reliability, longevity, safety, and value.

Whether it's a Toyota Camry that reaches 300,000 miles, a Tacoma that's still tackling trails decades later, or a Highlander Hybrid helping families save money at the pump, Toyota has built a reputation for vehicles that are designed to stand the test of time.

But have you ever wondered how Toyota became one of America's most trusted automotive brands?

That's the story behind Built to Last: Toyota's Mobility Journey, a new 30-minute documentary from Toyota Motor North America that takes viewers behind the scenes of the company's nearly 70-year history in the United States. Hosted by broadcaster Celena Rae, the program explores Toyota's growth from importing its first vehicles to America to becoming one of the country's largest manufacturers and a leader in hybrid, battery-electric, and hydrogen-powered mobility.

For drivers in Seattle, Burien, Renton, Kent, Auburn, and across the Puget Sound, it's an interesting look at the philosophy that has shaped many of the vehicles you see on Washington roads every day.

Why Toyota's Story Matters

Buying a vehicle isn't just about horsepower, fuel economy, or the latest technology.

It's also about confidence in the company that builds it.

Toyota has spent decades earning a reputation for:

• Long-term reliability

• Continuous improvement

• Advanced manufacturing

• Safety innovation

• Environmental leadership

• Strong resale value

The documentary highlights how those values have guided Toyota's growth across the United States and continue to influence the vehicles being developed today.

What Built to Last Covers

Rather than focusing on a single vehicle, the documentary tells the broader story of Toyota's American journey.

Highlights include:

Toyota's Manufacturing Legacy

Viewers visit Toyota's flagship manufacturing facility in Georgetown, Kentucky—the largest Toyota manufacturing plant in the world.

The documentary explores how generations of employees have helped build millions of vehicles while continuing to embrace new manufacturing technologies, including recent investments in electrified vehicle production.

A Look Inside Toyota's Battery Future

One of the documentary's biggest highlights is a behind-the-scenes look at Toyota's new battery manufacturing facility in Liberty, North Carolina.

The $14 billion investment represents one of the largest economic development projects in North Carolina's history and will produce batteries for hybrid, plug-in hybrid, and battery-electric vehicles assembled in the United States.

For drivers in Washington State, it's another example of Toyota investing in technologies that support cleaner transportation without compromising reliability.

Toyota's Multi-Pathway Approach to Electrification

Unlike some automakers that focus on a single powertrain, Toyota continues to invest in multiple technologies designed to meet different drivers' needs.

The documentary explains Toyota's "multi-pathway" strategy, which includes:

• Hybrid Electric Vehicles (HEVs)

• Plug-in Hybrid Electric Vehicles (PHEVs)

• Battery Electric Vehicles (BEVs)

• Hydrogen Fuel Cell technology

This approach recognizes that there isn't one perfect solution for every driver, every climate, or every lifestyle.

Why This Matters in the Pacific Northwest

Drivers throughout the Seattle area often have unique priorities.

Many are looking for vehicles that offer:

• Excellent fuel efficiency

• Reduced environmental impact

• Reliability in all weather

• Long-term ownership value

• Technology that makes everyday driving easier

Toyota's continued investment in hybrids, electric vehicles, hydrogen research, and sustainable manufacturing aligns well with the values of many Pacific Northwest drivers.

Whether you're commuting into downtown Seattle, exploring Mount Rainier National Park, heading to the San Juan Islands, or taking a weekend trip to the Cascades, Toyota's focus on durability and efficiency has helped make its vehicles popular throughout the region.

More Than Vehicles—A Commitment to American Manufacturing

One of the biggest takeaways from the documentary is Toyota's long-standing commitment to manufacturing in the United States.

Today, Toyota's U.S. footprint includes:

• 11 manufacturing plants

• Nearly 50,000 U.S. team members

• Approximately 1,500 dealerships nationwide

• More than 36 million vehicles assembled in America

• More than $60 billion in announced U.S. investments over nearly seven decades

That investment reflects Toyota's philosophy of building vehicles close to the communities where they're driven.

Looking Ahead: The Future of Mobility

The documentary doesn't just celebrate Toyota's past—it also explores where the company is headed next.

Viewers learn about Toyota's investments in:

• Advanced battery technology

• Sustainable manufacturing

• Hydrogen fuel-cell innovation

• Safety research

• Mobility solutions

• Electrified vehicles

It's a reminder that Toyota's future extends well beyond traditional automobiles.

The company is continuing to evolve as a mobility provider, developing technologies designed to improve transportation for future generations.

Where Can You Watch Built to Last: Toyota's Mobility Journey?

The documentary is available to stream on Discovery GO, following its television premiere on Discovery Turbo.

You can also find information about the program, its featured topics, and streaming availability through Toyota's official Newsroom.

If you're interested in learning more or watching the episode, visit Discovery GO:

Built to Last: Toyota's Mobility Journey

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Frequently Asked Questions

What is Built to Last: Toyota's Mobility Journey?

It's a 30-minute documentary that explores Toyota's nearly 70-year history in the United States, highlighting its manufacturing, innovation, sustainability efforts, and vision for the future of mobility.

Who hosts the documentary?

The program is hosted by broadcaster Celena Rae, who travels to Toyota facilities across the country to meet the people driving the company's innovation.

What topics does the documentary cover?

The documentary explores Toyota's manufacturing operations, battery production, hybrid and electric vehicle strategy, hydrogen innovation, sustainability initiatives, and long-term investment in American communities.

Where can I watch the documentary?

After its television broadcast on Discovery Turbo, the program is available to stream through Discovery GO. 

Why is Toyota's history important?

Toyota's history helps explain the company's long-standing commitment to quality, reliability, continuous improvement, and innovation—values that continue to shape today's Toyota vehicles and future mobility technologies.

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Understanding the Brand Behind the Icon

Every Toyota has a story behind it.

Built to Last: Toyota's Mobility Journey shows that Toyota's success wasn't built overnight. It was earned through decades of investment in people, manufacturing, engineering, and continuous innovation.

For drivers throughout Seattle, Burien, Renton, Kent, Auburn, and the greater Puget Sound, the documentary offers an inside look at why Toyota continues to be one of the most trusted names in the automotive industry—and how the company is preparing for the next generation of mobility through hybrids, battery-electric vehicles, hydrogen technology, and sustainable manufacturing.

At Toyota of Burien, we're proud to represent a brand with a rich history and an exciting future. Whether you're shopping for a fuel-efficient hybrid, an adventure-ready SUV, or simply want to learn more about where Toyota is headed next, we're here to help you every step of the way.